SoCapOtt 2014

If you’ve ever been to Social Capital Conference ( SoCapOtt ) you will completely understand my next plea  –

Please Don’t Go!

Karen and Lara, the genius behind the SoCapOtt conference, announced that this year would be the last, unless someone else stepped forward to take it over. I’m going to cross my fingers that happens because it will be a shame to lose this one. I’ve been photographing it for the four years that it’s been running and every year I walk away having learnt so much and this year was no different. It’s the smartest conference I’ve ever attended. The people that spoke know their stuff inside and out and they are more than happy to share it with the attendees and ask as many questions as people want to ask. Now I know a lot of people say that “it’s social media how hard can it be” well if you’ve ever tried to achieve something using it you know it can be hard. There is a right way, a better way, an a useless way of doing it. My thought is if I’m going to be doing it I am going to try to get the most out of it. Now it’s always hard for me at SoCapOtt because well I’m there to take pictures but the speakers draw me in and I just really want to sit down and listen to so many of them. This year I walked away learning a lot of little tidbits again. There are some speakers that I sought out to find where they would be speaking near me so I could go sit, listen and take notes. Here are a few speakers that I would have loved to stay put for –

1. Vivian Cheng was speaking about Pinterest and how to use it more effectively. Did you know there was an optimum size for images that will get them seen more? Well I didn’t either. Did you know you’ll get more hits by adding a definition to your pin? I think I kinda knew this but Vivian made me understand so many more reasons why I shouldn’t skip this crucial step. Again, if you’re going to use Pinterest you might as well get the most you can out of it.
2. Trefor Munn-Venn to say he is brilliant is an understatement. There were so many things that when he said it you just went – ahhh that makes so much sense. I also don’t think his brain ever stops. As people were talking you could see him thinking. I liked them. 
3. Perry Monaco was speaking about LinkedIn and how to get the most out of it. I’m already on finding a talk of his in Toronto to attend.
4. I think one of my favourite things was that Sarah from Thank You Ninjas was there. I’ve read a lot lately about this amazing movement but had no interaction. Well on Saturday I received two anonymous cards thanking me. I can’t tell you how great it made me feel. If you want to make a difference in someones day – go buy some cards and start sending them out.

I said that I would only mention a few because if I didn’t limit it I would be here until Thursday! if you want to know more about the speakers and what they were talking about….. Here you are. Seriously go read them. Ok you might not want to because the conference is over and you can’t listen and I don’t want anyone bummed about what they missed.   Karen and Lara – Thank you for the amazing speakers and content you have provided over the last four years. I know that I’m not the only that is sad to see this amazingness come to an end! Now for what you all want, yes I know the truth,………………

To see the rest of the SoCapOtt photos head over here.

 

This is where you can find me on the world-wide web. Twitter, Facebook, LinkedIn, Pinterest, Instagram